The terms hedonism and eudaimonism bring to mind the great philosophical debate, which has shaped Western civilization for over 2,000 years, about the nature of the good life.
Ideas fuel the engine of history, and in a time when the number of vital and honest ideas are fading, he's pushing at every turn to get more flowing again.
There had been strong female role models in rock before, from Tina Turner to Janis Joplin, but no one had ever combined performance and poetry in such a visceral way.
When Watts looked into the history of "the greatest painting of all time", he discovered that, for most of its life, the "Mona Lisa" remained in relative obscurity.